In today’s digital world, words really pack a punch. They have the power to hook an audience, sway potential customers, and define how your brand is seen. Whether you’re in charge of a business and want to increase sales or simply someone who wants to communicate better, you might be…
What Exactly is Copywriting? Your Top Three Questions Answered
Since I launched my copywriting business, people have been asking, “What exactly is it that you do?” And it’s not just clients – my friends and family are curious, too! So, I thought I would answer the three most popular questions I get here. What is copywriting? Copywriting is all…
Unlocking the Freelancer’s Motivation: 5 Tips for Success
Time management and organisation have always been my super skills. As a former 9-to-5 **employee, it came very easily to me. After all, in the corporate world, everything was neatly laid out for me – working hours, processes, procedures, you name it. But freelancing? That’s a whole different ball game.…